Collection: Eyes

Eyes

When it comes to alluring eye makeup, East End Cosmetics is every woman’s dream. Offering hundreds of high quality products from the best brands at affordable prices, East End Cosmetics strives to give you the best possible selection when it comes to eye shadows, eye liners, mascaras, false eyelashes, and make up removers.

Create alluring effects with East End Cosmetics’ comprehensive eye makeup

Your eyes are your best asset for expression and impression. We all love to have beautiful eyes, and that is exactly what eye makeup gives you. A stroke of mascara can change your look instantly, so do not underestimate the power of eye enhancing products. East End Cosmetics over the years have revealed some of the most sophisticated and vivacious eye makeup. Our collection contains everything from spectacular eye shadows to false lashes. These come from brands you have trusted over the years. When it comes to eye makeup, reliability is crucial.

We provide a vast array of make for your eyes from reputed brands, such as L’Oreal, Calvin Klein, Christian Dior, Rimmel, Maybelline, NYX, Bourjois, Revlon, Max Factor, Olay, La Femme, W7, Wet n Wild, NYC, Covergirl, Royal, Elizabeth Arden and many more. You will find their latest and the most popular editions in our collection.

Eye Shadows: They say there is no makeup so simple and easy that can transform your look from average to sensational than eye shadows. These come in all colours and pigments, from natural colours that match your skin to carbon gloss. Tired of creasing and fading eye shadow? We offer products that have silky smooth formulas, which are impressively blendable, long-lasting and crease-proof. Experiment with smokey eye makeup with unlimited shadow effects.

Eye Liners: Our selection of eye liners creates a stroke of genius, literally. There are no more vigorous applications with the products we have in store for you. With one swift motion, you can have that perfect eye line easily. Whether you love the classic solid eye liners, the cool liquid eye liners, the convenient gel eye liners or the awesome glitter liners we have it all. Get waterproof eye liners and you will never have to worry about smudges or reapplications.

Mascaras: Just like fuller kissable lips, you might want to try the fuller lengthy lashes. Looking for a smokey eye effect? Discover how you can achieve that with a few strokes from our assortment of branded mascara collection. Lengthen, thicken, curl and build voluminous lashes that are striking at the fist glance. The non-clumping formulas in our products create clean strokes, which distribute intense colour from the root to the tip.

False Eye Lashes: False lashes are not just about thick and lengthy lashes. These come in colours, shapes and sizes to create dramatic and stunning effects. Form glamorous and fuller eye lashes to match your style, occasion and mood. False lashes from East End Cosmetics are easy to use and fabulous to wear.

Eye Makeup Removers: It is essential that you use a safe eye makeup remover when you need to clean the products away from your eyes. Using inappropriate substances can cause eye irritation and rough cleansing is not advisable around the eye. We have selected some of the safest and healthiest removers in the market to cleanse your skin and wipe away dirt and makeup with simple swift actions. These are convenient to use anywhere and restore your skin with a soothing effect.

Feast your eyes on our comprehensive selection of eye makeup – we provide nothing but the best for you at East End Cosmetics, with top quality products at affordable prices.

542 products

  • New!

    L'Oreal Paris Volume Million Lashes Luminizer Mascara

    Give your lashes an instant boost in volume and length while adding an extra shine to your eyes with L’Oreal Paris Volume Million Lashes Luminizer Mascara....

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    Max Factor 2000 Calorie Mascara

    Create long lasting lashes with three times the volume with the timeless classic of Max Factor 2000 calorie Mascara. The Fragrance free, water-resistant and smudge-proof formula...

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    L'Oreal Paris Colour Appeal Trio Pro Eye Shadow

    Add depth and colour to your eyes with the captivating shades and colours of L’Oreal Paris Colour Appeal Trio Pro Eye shadow. Each eye shadow compact...

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    L'Oreal Paris Colour Riche Smoky Eyes Eye Shadow

    Colour Riche Eye Shadow offers expertly coordinated compacts with shades to be worn alone for simple looks or all together for complex looks, that lasts whole...

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    L'Oreal Paris Volume Million Lashes Mascara

    Millionaize your lashes with extra volume and length sans the clumps and overload with L’Oreal Paris Volume Million Lashes Mascara. The soft high colour pigmented formula...

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    L'Oreal Colour Infallible 24 HR Eye Shadow

    Enjoy ultra-intense colour with a soft touch up to 24 hours with L’Oreal Colour Infallible® 24 hr Eye Shadow. The luxuriously creamy eye shadow intensely colours...

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    L'Oreal Paris Super Liner

    L’Oreal Paris Super Liner in a soft and supple sponge tipped pen gives a quick, easy and uniform application to create a line as thick or...

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    L'Oreal Paris Voluminous Mascara

    Enriched with Ceramide-R and Panthenol, L’Oreal Paris Voluminous mascara protects and conditions your lashes, leaving them supple and soft to the touch while making the lashes...

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    L'Oreal Paris Volume Million Lashes Excess Mascara

    Cover each lash in liquid black silk adding lustre and volume with L'Oréal Paris Volume Million Lashes Excess Mascara. Its’ bigger Millioniser Brush has a multitude...

    Regular price £9.99 GBP
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  • New!

    L'Oreal Paris False Lash Flutter Mascara

    Achieve lashes worth fluttering in a simple application with L'Oréal Paris False Lash Flutter Mascara. L’Oreal’s first double winged butterfly brush together with Cocoon fibres lengthen...

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  • New!

    L'Oreal Paris False Lash Telescopic Mascara

    L’Oreal Paris False Lash Telescopic Mascara enhances your lashes with intense length and unique lash by lash separation The flat side of the unique flexible Precision...

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    L'Oreal Paris Telescopic Explosion Mascara

    Add length and volume to your lashes with L’Oreal Paris Telescopic Explosion Mascara. The state of art new globe shaped brush reaches even the smallest lashes...

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  • New!

    L'Oreal Paris Contour Khol Pencil Eyeliner

    Create long lasting intense colours with L’Oreal Paris Contour Khôl Pencil Eyeliner. With a creamy formula and intense colours the Khol pencil eyeliner glides on smoothly...

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  • New!

    L'Oreal Paris Lash Architect Mascara

    Enjoy the false lash effect in 4D. L’Oreal Paris Lash Architect Mascara is enriched with ultra-intense micro black pigments, giving the lashes an extraordinarily intense colour,...

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  • New!

    Almay Intense I-Color Eyeliner

    ALMAY Intense I-Color EyelinerALMAY Intense I-Color Eyeliner deepens your eyes defines your lovely eyes with its rich contrasting color.   Almay eye makeup gives your eyes...

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  • New!

    Maybelline Liner Express Liquid Eyeliner

    Draws intense liquid lining in an instant. Easy lining patented express tip for quick and easy application. Lines from fine to bold. All-day wear. Won't skip,...

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    Maybelline Liquid Stay Eye Shadow

    This shadow has a sheer shimmer finish.

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    Maybelline Great Wear Eye Color

    Smooth and silky like a lipstick

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  • New!

    Almay Intense I-Color Light Interplay Technology Eyeliner

    ALMAY Intense I-Color Light Interplay Technology Eyeliner intensifies the color of your eyes. *

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  • New!

    Almay Bright Eyes eye base concealer

    Instantly makes eyes appear naturally brighter and revitalized.   Illuminates and refreshes the eye area with a unique blend of marine extracts, white tea and peptides....

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  • New!

    Almay Pure Blends Hypoallergenic Eye Shadow

    ALMAY Pure Blends Hypoallergenic Eye Shadow gives natural, beautiful color pressed powder eye shadow. *

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  • New!

    Revlon ColorStay ShadowLinks

    The texture of Revlon ColorStay ShadowLinks Matte Bone is decently soft and smooth. It glides easily without any tugging. *

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  • New!

    Revlon Matte Luxurious Color Eyeliner

    REVLON Matte Luxurious Color Eyeliner uses a velvety formula that glides on with the ease of a pencil and the color intensity of a liquid liner. *

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  • New!

    Revlon Molten Metal Eye Shadow

    REVLON Molten Metal Eye Shadow 001 Onyx/Jade gives you sparkling , crystallized finish. *

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